Advisory & licensed real estate agency
Strategic thinking, expert advisory and a real estate agency that actually works for you.
C o m m e r c i a l – R e s i d e n t i a l – L i f e s t y l e
Add Value Realty
It's all in the name
Here’s something you’re not going to hear anywhere else: not much of the real estate market is designed to help you get the best possible result from your sale or lease.
Why? Because the model means agents can sell you the world to gain your listing, then bargain you down on price or terms – you’ll need to “meet the market” so they can collect their commission, and move on to the next transaction.
If you don’t think that sounds fair, we could say, don’t hate the player – hate the game.
Which is exactly why we set up Add Value Realty: because the game needs to change.
What we do
advisory
Every engagement starts with independent research and an honest diagnosis of your local market, or of the campaign that has stalled.
What the property is really worth, why it hasn’t moved, and what it would take to move it.
We tell you what you need to know, not necessarily what you want to hear.
Research · Exposure audit · Market Analysis
Campaign management
A premium doesn’t come from one agent. It comes from the best agents in your market working together.
We build high-performing project teams using the top agents from other real estate agencies.
You get the industry’s best helping you achieve a better result.
Master Agency · Coordinated promotion · Superior Coverage
agency
Our marketing makes your property stand out from the competition and lifts its profile and captures the market’s attention so you are more likely to achieve a better price.
Rather than just rely on advertising we actively target buyers or tenants to build your market.
We create demand instead of waiting for it.
Direct outreach · Passive market activation
We put our clients at the centre of everything we do.
Add Value Realty doesn’t work for you.
Instead, we work alongside you guiding you through each step and putting you at the centre of the process where you belong so you’re able to make informed decisions and not left feeling like an outsider looking in.
Where we can help
Most of New Zealand’s residential market continues to present a challenging environment with more properties on offer than at any time in the last 10 years.
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That’s why setting the right strategy, crafting the best story for your property, and investing carefully in marketing is so important.
At Add Value, we’ll help you maximise your property’s value and get you front of mind with potential buyers.
Commercial
Add Value has over 35 years experience in selling commercial real estate, and in helping owners negotiate high value, long-term leases.
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We understand the factors that drive the commercial market and have an wide network of contacts in New Zealand and overseas.
We use extensive research and pride ourselves on knowing what buyers are looking for – and in finding the best way to maximise your offering to get prospects interested and engaged.
Lifestyle properties are all about finding the right story to create emotional engagement with as many potential buyers as possible.
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With New Zealand’s ageing population and the 55+ demographic controlling an incredible 60% of the country’s net wealth, Add Value believes this is a market that is going to grow.
Let us help you unlock the potential of your lifestyle property today, so you can make the most of your lifestyle, too.
Confused about which agent to choose?
Don't pick the agent.
Reward the result.
Smart Agency delivering superior performance.
Storytelling Sells
Great stories are at the heart of great advertising campaigns, whether for large brands – or your property.
Marketing is the platform we put your property on to reach the people who are going to buy. Storytelling is what we do to gain and hold their interest, get them to engage with the idea of becoming its new owners, and move them towards picking up the phone.
We harness the power of emotion, and seek to capture the imagination of passive buyers as well as those actively looking.
Have you wondered why real estate marketing is so often the same? We believe you should stand out. That’s why our Add Value team includes professional writers to craft the stories that help sell our properties for a premium, not real estate agents cutting and pasting cookie-cutter content, or solely relying on AI for convenience.
As well as premium copy, we also take fantastic pictures and video, shoot dramatic drone footage and curate it all into a narrative that will bring your property alive in the minds of our audience.
Our Clients
Don’t just take our word for it
I never expected to feel so supported by a real estate team through the process and I just don't have the words to convey my gratitude.
I would - I have - I am recommending them to anyone who asks.
Our experience with Mike has been entirely different. He has offered us data from credible sources so he can substantiate what he says based on facts.
Mike's dedication to championing our interests, whilst conducting himself with utmost professionalism and integrity is outstanding.
He has kept us informed every step of the way. We know exactly what has or hasn't happened and the next steps. We know we are in safe and competent hands.
The Add Value Promise
Our promise to you as our client is simple – we’ll add value to your property transaction at every stage of the sale process by working alongside you as a trusted advisor providing professional real estate advice, instead of simply being engaged to sell at all costs.
We bring our absolute commitment, passion, and experience to every deal we’re involved in and we’ll sell your property just as though it were our own.
Because that’s the Add Value way.
Contact us today to discuss how you need help.